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Coco Gauff's WTA Finals title ends her season with a $4.8 million check and a big turnaround

Coco Gauff pays attention to what people say about her online and occasionally takes pleasure in clapping back, so it should not be a surprise that she took to social media to type out a message after wrapping up 2024 by winning the WTA Finals and th
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Coco Gauff of the U.S. holds her trophy after winning against China's Qinwen Zheng in their women's singles final match of the WTA finals at the King Saud University Indoor Arena, in Riyadh, Saudi Arabia, Saturday, Nov. 9, 2024. (AP Photo)

Coco Gauff pays attention to what people say about her online and occasionally takes pleasure in clapping back, so it should not be a surprise that she took to social media to type out a message after wrapping up 2024 by winning and the $4.8 million check that came with it.

鈥渓ol safe to say I beat the bad season allegations,鈥 .

After defeating the women ranked Nos. 1 and 2 鈥 and Iga Swiatek 鈥 earlier in Riyadh, Saudi Arabia, Gauff got past 3-6, 6-4, 7-6 (2) on Saturday in the title match. That allowed the No. 3 Gauff to close her year with a 54-17 record and three trophies.

鈥淭here's been . At moments, it felt great. At other moments, it felt awful. Basically, a typical year on tour,鈥 the 20-year-old Floridian said in a telephone interview with The Associated Press.

鈥淭he worst? Definitely my U.S. Open loss. I felt that was just a hard loss for me, because I double-faulted so many times,鈥 Gauff said with a self-deprecating chuckle. 鈥淚t felt like I was close but just didn鈥檛 give myself the best chance.鈥

How did she put aside that in September as the ? That's an important question, because as disappointing as the setback was 鈥 where it happened, how it happened 鈥 that marked a pivotal moment.

From there, Gauff split from coach Brad Gilbert and hired Matt Daly to work alongside Jean-Christophe 鈥淛C鈥 Faurel on her team.

And from there, Gauff went 13-2 at her last three tournaments, including two titles and a semifinal run.

鈥淭he key is when you reach a low, the only way you can go is up,鈥 Gauff explained. 鈥淪o at that point, I just said, 鈥榃ell, I have to get better at some things, and just try to do that.鈥 Being a tennis player, you can't miss a bunch of tournaments just to practice 鈥 I mean, you can, but I didn鈥檛 want to do that; I didn鈥檛 want to take that route 鈥 so I just decided to be willing to accept the losses and wins while working on things.鈥

So far, so good.

One significant improvement: Gauff averaged 4.6 double-faults across her five matches at the WTA Finals, certainly much better than at the U.S. Open.

In Saturday's final, Gauff produced more aces (five) than double-faults (four) and turned in a higher first-serve percentage (64 to 62) and a higher winning percentage on first-serve points (70 to 62) than Zheng, one of the tour's top servers.

There was not a thing that was easy about this triumph.

Gauff's run included those victories over Sabalenka (in the semifinals) and Swiatek (in round-robin play), making the American the youngest player to win against the top two women at one tournament since Maria Sharapova at the 2006 U.S. Open.

鈥淪he鈥檚 a fighter,鈥 Sabalenka said about Gauff.

The final was a serious test of wills 鈥 the first WTA Finals championship match settled by a third-set tiebreaker, and, at 3 hours, 4 minutes, more than a half-hour longer than any title match at the event since record-keeping began in 2008.

鈥淲hen you play this type of match," Zheng said, "it鈥檚 not about tennis, it鈥檚 just about choices on court.鈥

At this still-early stage in her career, Gauff seems to be making good choices on and off the court. Her response to, and rebound from, what happened in New York illustrates that.

As does becoming the youngest champ at the WTA Finals 鈥 which is for the top eight women in the game 鈥 since Sharapova was a teenager in 2004.

鈥淧laying the best of the best,鈥 Gauff said, 鈥渕akes me feel confident in my game.鈥

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Howard Fendrich has been the AP鈥檚 tennis writer since 2002. Find his stories here:

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AP tennis:

Howard Fendrich, The Associated Press