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More than 250,000 packets of cigarettes recalled in Canada — due to fire hazard

Yes, apparently they burn their full length too much and may start a fire on textiles, etc. if dropped. Who knew...

More than 250,000 packets of cigarettes sold in Canada have been recalled — because they are a fire hazard.

Yes, you read that correct.

Apparently, the “Cigarette Ignition Propensity Regulations” require that when tested, all cigarettes manufactured in or imported into Canada must burn their full length no more than 25 per cent of the time.

Cigarettes that “do not meet the performance requirements pose an increased fire hazard” say Health Canada, who added that “cigarettes that are dropped onto furniture, bedding or other textile products may cause a fire to start.”

What to do

Stop using the recalled products and to return the product for a replacement product.

What products are affected?

This recall involves Viceroy Full (Viceroy Original), Regular Size, 20 cigarettes. The following provides information on the UPCs and traceability codes for the specific recalled products in their individual packages and cartons. The traceability code for the individual cigarette packages is located on the bottom of the pack and for the cigarette cartons, it is located on the side of the carton.

Who to contact?

For more information, consumers can contact Imperial Tobacco Canada Limited in their official language of choice (French or English) by telephone 1-800-932-9326, Monday to Friday from 8 a.m. to 7 p.m. ET or

The company reported that 256,500 packages of the affected product were sold in Canada between September 2021 and March 2022.