I imagine that this is the type of thing that Rebecca over at lives for: social media making an immediate, highly visible, measurable impact!
Perhaps you remember Matt From VancouverSlop's from earlier this week? Two days later we're ordering a hundred dollars in food from Phnom Phenh for lunch at my office. Coincidence?
Okay, we've been getting Phnom Phenh every Friday lately, but still... maybe we wouldn't have ordered it this week if Matt didn't remind us that we loved it.