"We have a serious case of the Monday blues," begins a post on Sept. 30.
The Vancouver-based plant-based ice cream truck was kicking off the new week with a low start thanks to a break-in that left them footing the bill for some serious damage, along with stolen equipment and product.
"[O]ur van was viciously attacked and the damage is extensive. Additionally, our generator and other equipment was stolen," explains Say Hello Sweets.
But the thieves also made off with something else: all of their ice cream.
Say Hello Sweets supporter Marissa Bergeron launched a GoFundMe campaign to raise funds to help the indie vegan treat-maker get back on her feet - or, in this case, her wheels.
Bergeron herself is a small business operator in the plant-based food space here in Vancouver; she's the founder of the innovative Eat the Dishes, making and selling vegan soups and other foods served in edible bowls.
The Say Hello Sweets truck hit the streets of Â鶹´«Ã½Ó³»in the summer of 2016, when founder Naomi Arnaut was using her side hustle of making dairy-free ice cream and selling it to raise money to pay off vet bills for her pup, Babycakes.
Say Hello Sweets is known for their "ice dream sandwiches" - plant-based ice cream sandwiches that are wildly popular.
"There are more than 100 ice dream sandwiches and 8 cases of cubes in the wrong hands, somewhere in Vancouver," says Say Hello Sweets, adding a plea to let them know if anyone sees the products being sold or distributed somewhere "that doesn't quite seem right."
Bergeron's GoFundMe has a fundraising goal of $6,000, and they have already surpassed the $2,100 mark.
Fellow plant-based small business Blue Heron Creamery is asking their fan base to rally behind the GoFundMe for Say Hello Sweets, too. "This food industry is hard [and] margins small, and this kind of thing can finish a small biz," .