I saw the bright pink signage driving south on Highway 99 towards the U.S. border. 鈥淒AWSON鈥橲 CREEK Townhomes. I don鈥檛 want to wait.鈥�
Cue the Paula Cole-sung theme song ear worm, and then fond memories of following the tangled love lives of teenaged Dawson, Joey, Pacey, and Jen in the early aughts playing out on millions of TVs.
Once I was off the highway, I looked it up. Sure enough, there鈥檚 a new townhouse development there called Dawson鈥檚 Creek. On purpose!
The is not situated in B.C.鈥檚 city of , however, but rather 鈥渙n a salmon bearing creek鈥� in South Surrey. The Dawson comes from one half of the developer鈥檚 name, Dawson + Sawyer.
It鈥檚 pretty clear who Dawson + Sawyer are flirting with here鈥搕he 30-40 age group who will immediately get the joke. Count among those one of Dawson鈥檚 Creek鈥榮 stars, 39-year-old Joshua Jackson, who happens to have been born in Vancouver.
You could stretch it so far as to think the 鈥淚 don鈥檛 want to wait鈥� line is also referring to the likely wait to cross the border at Peace Arch, but maybe I鈥檓 projecting a bit here.
Dawson + Sawyer have certainly cause a few eyebrows to go up with their development names. They鈥檝e got 鈥淭he Eagles鈥� (perhaps those homes give you a 鈥減eaceful, easy feeling鈥�?) and 鈥淔reestyle,鈥� and 鈥淥ld School,鈥濃�搕he latter named so because it鈥檚 on an old school site, but, you know鈥t鈥檚 also another turn of phrase Gen X-ers and older millennials will appreciate.
Incidentally, TV鈥檚 Dawson鈥檚 Creek is , so while buying a new home is definitely adulting, realizing this teen soap launched two decades ago for sure can make an Xennial feel old.
