Pacific Breeze’s new labels may look familiar to New Westminster residents.
One of only two urban wineries in the Lower Mainland, the New West-based winery has just undertaken a slight rebrand.
“Proud of their roots and location, close to the banks of the Fraser River in New Westminster, the Pacific Breeze team retained New Westminster branding and marketing agency, InHouse Media + Marketing to provide a new look to their brand identity and create labels that pay homage to new Westminster,” said a press release. “The labels show the breeze from the Fraser River looking onto a timeless silhouette of the new West skyline.”
Since opening in New Westminster in 2007, Pacific Breeze Urban Winery has won more than 50 international medals and five Best of Class awards. Owned by Maurice Hamilton, the winery now produces 3,000 cases annually.
“Like many B.C. Wineries, Pacific Breeze Urban Winery is a family business with son Dylan Hamilton and fiancée Devon Stewart s wine makers,” said the press release. “The blend of traditional and modern is prevalent in the quality wines that they produce and reflected in the new brand.”
Along with the rebrand, Pacific Breeze recently launched its new 100 per cent B.C. VQA (Vinters Quality Alliance) wines – a Pinot Blanc, a Gewurztraminer and a rose. To produce B.C. VQA wines, wineries must purchase 100 per cent of their grapes from British Columbia.
The new wines can be found in the B.C. VQA section of local liquor stores and Save-On-Foods, while reserve wines can be tasted and purchased in its local tasting room at 6 – 320 Stewardson Way. More info is available .
