The kicked off almost a month in advance with an intimate preview of what to expect from Vancouvers first ever tequila expo. Members of the Consulate General of Mexico and festival organizers were at the Edge Social Grill to speak passionately about the tradition-laden spirit and why tequila has been disregarded as a drink of choice in British Columbia.
Join dozens of tequila producers and brands and hundreds of attendees May 12 in an exploration of Mexicos most famous agave spirit. The Grand Tasting Hall and seminars will showcase tequila in a whole new light.
Tequila derives from a unique mix of Old World and New World tradition, with centuries if not millennia of rich history in every glass, said festival founding partner Eric Lorenz. Here in BC, consumer choice has languished due to minimal diversity of available 100 per cent agave brands, and thus tequila has not yet gained the same reverence or market-share as other world renowned Denomination of Origin spirits [such as champagne and cognac.]
The 麻豆传媒映画International Tequila Expo is going to elevate the perception of this bold, tradition-laden, world-class spirit in our province.
Entry is $65. Proceeds will benefit the British Columbia Hospitality Foundation. Full event details at .
