Imagine a world where acquiring the land necessary to build a pyramid was your primary goal.
Imagine still that pyramid being built solely out of 16,000-plus VHS copies of the film Jerry Maguire.
This is the headspace Commodore Gilgamesh finds himself in. And he鈥檚 devoted the last 10 years of his life to that purpose.
Gilgamesh is a co-founder of a U.S.-based video mashup collective 鈥 more on that later 鈥 called Everything is Terrible (EIT). The group lands at the Rickshaw on Feb. 13 to debut its latest full-length film offering, The Great Satan.
Gilgamesh, who鈥檚 Earth-born name is Nicholas Maier, spoke to the Courier from his home in Los Angeles and asked to be referred to as Gilgamesh when speaking about official EIT business. 聽
That point alone offers a glimpse into the banal, insane, hilarious and profusely strange world view that makes up his group.
鈥淲e鈥檙e 10 years in and we still can鈥檛 explain it and I think that鈥檚 the beauty of it 鈥 you can鈥檛 really pin us down. If we were a rock band, you would know immediately what we are,鈥 he says. 鈥淪o we can constantly re-invent ourselves and constantly do different things. Even our fans are like, 鈥榃ait, it鈥檚 a live show, it鈥檚 a movie, what is happening?鈥欌
The easy explanation for EIT goes something like this. A bunch of film students and like-minded college kids who grew up in the 鈥80s and 鈥90s rallied around their love of the innate weirdness from that time period: infomercials, televangelists, bad hair, stupid dance moves and the like.
Their technical abilities to edit, re-purpose and re-contextualize is what bring us to today: clips varying in length between two to five minutes mashed up alongside droning music, happy music or sad music that would fit nicely in the collection of Timothy Leary or Hunter S. Thompson.
If that sounds too difficult to explain, that鈥檚 because it is. Easy is not a calling card in Gilgamesh鈥檚 world and that鈥檚 part of the point.
鈥淪o much of our media world is just mediocre,鈥 Gilgamesh says.聽 鈥淚t鈥檚 just shooting for off-white centre to hit as many people as possible. I think we strive to make something that is either below that or above that and we don鈥檛 care as long it鈥檚 not in the range of mediocre.鈥
There are some recurring characters and themes happening in the thousands of EIT videos floating in the ether. Gilgamesh won鈥檛 say what the point of the whole exercise is and nor should he have to. But there are undercurrents of social commentary, humour, absurdity, celebration and nihilism found in the thousands of videos he鈥檚 helped produce.
Televangelists and the Satanic Panic during the 1980s are often targets. But then there鈥檚 a character like Duane, who appears on a kids鈥 dance show in what appear to be the early-鈥90s. A 38-second clip of Duane shaking his tail feather has garnered more than two million views on YouTube.
All in, EIT鈥檚 YouTube views are in the tens of millions.
How has this happened?
鈥淚t鈥檚 about finding something that is not special and deeming it special,鈥 Gilgamesh explains. 鈥淭hat could be a like a bajillion dollar movie that falls between the cracks and they do something that we find remarkable enough to pull it back. Or it鈥檚 a thing that didn鈥檛 cost any more, didn鈥檛 get any attention and we boost it up either because we love it or we love and hate it.鈥
Taking the show on the road and on stage entails puppets, props, three actors and a screening of the 75-minute film, which is comprised of more than 2,000 clips. It took two years for Gilgamesh and a team of about 12 others to create it. The title, The Great Satan, plays off the ideals spawned during the satanic panic of 30 years ago and goes further.
鈥淚 think the idea of good and evil is really absurd to us and it鈥檚 even more heightened in our current environment,鈥 Gilgamesh says. 鈥淵ou go on the internet and all you hear is 鈥業鈥檓 right, you鈥檙e wrong, this is black, this is white and that鈥檚 life.鈥 I think the idea of an evil being is a great catalyst to look at all this crazy greyness that actually exists in the world.鈥
Speaking of crazy, back to the notion of a pyramid made of Jerry Maguire VHS tapes, affectionately referred to as 鈥淛errys.鈥澛 Gilgamesh and his co-conspirators are looking to purchase land in northern Arizona to make the pyramid a reality before the end of this year.聽
Donors from across the world have helped bring his dream to fruition, and a leaderboard on the EIT website tracks donations. Someone named Alex McNeely sits atop that count with close to 1,400 donations.
鈥淭he easiest answer is this: [Jerry Maguire] was the easiest tape to find the most of because it was everywhere. We couldn鈥檛 stop finding it. But it fits so perfectly. We don鈥檛 watch the movie, but the crimson colour, the look on the dude鈥檚 face鈥 It represents a lot to us. I hope we don鈥檛 hurt friend [film director] Mr. Crowe鈥檚 feelings, but it represents mediocrity to us.鈥
The Great Satan screens at the Rickshaw at 8 p.m. on Feb. 13. Online tickets via Ticketfly go for $12.
If you鈥檙e up to the challenge, more information is online at watch.everythingisterrible.com.
@JohnKurucz